Barbie News

Mattel Inc - an American company, a toy manufacturer, producing the famous Barbie doll. Headquartered in El Segundo, California.
Founded in 1945.
Mattel manufactures dolls Barbie, as well as toys for kids under the famous brand for many Fisher-Price, toy cars under the brands Hot Wheels and Matchbox, toys and books under the American Girl brand and children's products under the brands Sesame Street, Barney, Ferrari.
According to official statistics in 2010, the company employed 26,000 people.
Barbie dolls are sold one-third of all the company's products. Sold along with Barbie dolls and little Polly Pocket. Barbie is always unusual, they attract attention and get to any collection. Artistic doll Barbie Fashion Story - a case in point. Doll extraordinarily malleable and graceful - it can take many different poses.
First Barbie doll was introduced at the fair of children's goods in New York in 1959. She developed Ruth Handler, the stenographer of «Mattel». Barbie's full name - Barbara Millicent Roberts. So far, the Barbie doll is the best-selling toy in the world.
Barbie - a doll that has become one of the symbols of the twentieth century, the ideal of femininity and the standard of beauty for many women. It varies, but is always itself: bright, dynamic, keeping up with the times and fashion!

The first Barbie cost only $ 3.00, and she was dressed in a black-and-white striped swimsuit. A dress for a doll I had to buy separately. She was tied in a ponytail with blond hair and black eyes. First, consumers reacted cautiously to the new product - at the time the doll looked pretty challenging, but it soon became extremely popular among schoolgirls.
On sale soon, a host of all sorts of costumes and accessories for Barbie, in 1961 it was "acquired" boyfriend (Ken), and two years later she had a sister and a friend Midge Skipper. Appearance dolls changing - if the first Barbie in 1959 looked quite mature woman by the end of the 60's, it becomes a pretty girl, a teenager or a young and attractive is a hippie. It appears more and more family and friends - her cousin Francie sister Tutti, a black friend Christie, of British Stacy. In the 60 years of the Barbie Acquires "House of Dreams", in the 70 - car. Appear Barbie singer, Barbie Nurse Barbie stewardess Barbie astronaut, Barbie - a candidate for president. In 1980 the company «Mattel» was presented collection series "Dolls of the World" - it included more than 20 Barbie in the national costumes of different countries. Also sold dolls - Celebrity look: Marilyn Monroe, Audrey Hepburn, Twiggy, Whitney Houston, TV host Rosie O'Donnell.
Despite the fact that Barbie is 50 years old, it does not lose its youth. Barbie loves girls and girls of all ages, which is why it is so popular. Barbie can be anything - maybe that's why it has become so popular.
Even now, the company produces more and more new models of Barbie, in order to surprise the young buyers. Barbie never gets old. That's why she can try on all the new and new images.

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